Heavy poaching.Under Armour vice president of design Dave Dombrow to Nike camp - SneakerDaily street - New Shoes Release 2017
After
Under Armour emerged as the nation's second largest sports brand, including Adidas and Nike seem to be beyond the leading firmly secured the throne, all have taken the change and evolution of the action, in addition to continuing to the former street and fashion style, such as Yeezy NMD, Boost launched Ultra Boost full of topics and the market of the shoes. And to maintain friendly relations with all major brands, at the same time for three Nike designers, enhance the overall strength, from the inside to the outside of the comprehensive preparations; as for the latter, still does not stop the development of professional oriented, including basket shoes, the latest model of the Flyknit optimization technology, and has repeatedly demonstrated the depth of regression, such as Sock Dart, Air Max, Presto classic, hand in "Remastered Jordan Brand" program to consolidate the market share and media layout, not easy to surpass. However, Under Armour's arrogance is amazing, from the original layout of professional sports, with Stephen Curry in nearly two years of madness, made amazing achievements, so even though Nike past designers more for their cultivation, but to a chess under enough back, this time to find the Under Armour design Dave vice president of Dombrow news a topic in the sports industry immediately triggered.
The
industry is poaching reasonable, but Dave Dombrow's identity is too high, it is not difficult to make the outside world so concerned. Indeed, open his name card, to examine his achievements, in addition to the title of vice president of brand design, the two sides began to cooperate in the design from 2010, his hands are not a small background, including Stephen Curry NFL MVP Cam series, Newton series, Charge RC running shoes, Spine and Speed? Form technology, Dave Dombrow? The supervision of all footwear and equipment design in Under Armour, which shows his company's status and importance. The performance of footwear brands in the fourth quarter of 2015 wrote the 95% growth, this figure makes everyone scared, and this may be contributed to Nike today to make the factors of poaching action. In fact, Dave Dombrow early in the 2000~2003 years working in Nike, and then transferred to Puma, and then enter the Under Armour, but Dave Dombrow wanted to officially return to his old club arms needed a period of waiting, according to industry competition terms, to wait until 2017 to start work he must.
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